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How to track deals from LinkedIn messages in a pipeline

LinkedIn has no deal stages for conversations. How to move LinkedIn conversations through stages on a board, with deal fields, in Bokka.

By , founder of Bokka · Published

The pipeline board with columns New, Replied, Qualified, Proposal, Won and Lost, and conversation cards in each.
Bokka, shown with sample data.

LinkedIn doesn't let you put a conversation in a deal stage. If your deals, hires or raise happen in LinkedIn messages, you either keep a spreadsheet beside your inbox or use a tool that adds a pipeline to the conversations themselves. In Bokka, press V to see your inbox as a board.

A pipeline is the set of stages a deal moves through, such as New, Replied, Qualified, Proposal, Won and Lost. A board shows each stage as a column of cards. Bokka is an AI-first CRM for your LinkedIn inbox.

Why a spreadsheet stops working

  • It's always out of date. Every reply means switching tabs to update a row.
  • It can't tell you whose turn it is. The spreadsheet doesn't know they replied an hour ago.
  • The context lives elsewhere. The row says Proposal; the conversation that explains why is in another tab.

Exporting LinkedIn messages into a CRM has the same gap the other way round: the CRM has the stage, LinkedIn has the conversation, and you're the sync.

How to set up a pipeline in Bokka

  1. Go to Settings → Pipelines and choose New, or New pipeline on the board.
  2. Name it and pick a template: Sales (New, Replied, Qualified, Proposal, Won, Lost, with fields such as Deal value, Close date and Next step), Recruiting (Sourced to Hired or Declined), Job search (Saved to Accepted or Rejected) or Blank.
  3. Rename stages, change their colours, or add your own. For each stage, set Follow up after (never, 3, 7, 14 or 30 days): a conversation quiet in that stage that long is marked for a follow-up.
Choosing a template for a new pipeline: Sales, Recruiting, Job search or Blank.
Bokka, shown with sample data.

Move conversations through it

  1. In the inbox, switch the layout from List to Pipeline, or press V. G then P goes straight to the board.
  2. Drag a card to another stage. Or focus it with J and K and press Shift+1 to Shift+9 to move it to that stage.
  3. Press Enter to open the conversation and reply; the card stays where it is.
  4. Use the quick filters Your turn, Past reminder and Unread to see what needs you first.

Conversations not in a pipeline yet sit in No stage. From the list, you can select several and use Set stage… to move them at once.

Pipelines for different jobs

You'reTemplateUseful fields
SellingSalesDeal value, Close date, Next step
HiringRecruitingRole, Salary range, Interview date
RaisingBlank: Intro, Call, Diligence, Committed, PassedCheque size, Lead or follow
Looking for a jobJob searchCompany, Role, Next interview

Labels and pipelines work together: label a conversation Lead to say who it is, and put it in a stage to say where the deal stands. See how to label LinkedIn conversations and Track deals in a pipeline.

About Bokka

Bokka starts with a free 14-day trial, AI included and no credit card. After it, Starter is $25 and Pro is $35 per user a month ($19 and $30 for your first month). Team, at $50, is coming soon.

Frequently asked questions

Can you track deals in LinkedIn messages?

Not in LinkedIn itself, which has no stages for conversations. In Bokka, your LinkedIn conversations can move through pipeline stages on a board, with fields such as Deal value and Close date.

Do I still need a CRM if I use a LinkedIn pipeline?

If most of your deals happen in LinkedIn messages, a pipeline on the conversations may be all you need. If you need your main CRM updated too, Bokka Pro can send labelled conversations to Notion, Google Sheets or a webhook.

Which Bokka plan includes pipelines?

Pipelines, the board and CRM fields are on Starter, at $25 per user a month, and in the free 14-day trial.

Sources

Other products' prices and features were read on their own pages on 24 October 2026. They change; check each page before you buy.

  1. Bokka docs: track deals in a pipeline
  2. Bokka docs: bulk actions

Try Bokka free for 14 days, AI included, with no credit card. It runs in Chrome, Edge, Brave and Arc on a desktop or laptop.

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About the author

Amardeep Anand founded Bokka, the AI-first CRM for your LinkedIn inbox, and runs it from Deoghar, India. Questions or corrections: support@gobokka.com.